Apr 15, 2018
There was a time when it really helped for your podcast to have its own app. I've got both iPhone and Android versions of the app for RED Podcast and the experience has been great.
But the ways people consume podcasts today are different than they were even just a couple of years ago. Apple has a great built-in app that comes with every iPhone. Google recently made something similar for Android.
And there's Amazon Echo, where people can listen to podcasts without even knowing they're podcasts -- they only know they're listening to "audio."
Is having a dedicated app for your podcast worth the investment? That's what I talk about on this episode...
Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.