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Feb 28, 2018

"Even if nobody listened to my podcast, I'd still do it."

That's what a lot of podcasters say. And I'm not one to call people liars, but let's get real -- it's a lot more fun to make a podcast if people actually listen to it.

Promoting your podcast online is great, but if you want to go really big with your podcast, you...

Feb 27, 2018

Urban Dictionary defines "time suck" as "Something that's engrossing and addictive, but that keeps you from doing things that are actually important, like earning a living, or eating meals, or caring for your children."

The same definition could be used for social media.

But social media also has its advantages. It's a...

Feb 26, 2018

You've probably heard the saying, "People vote with their wallets." And that's true, but they also vote with their time.

Time is more valuable than money. You can make more money, but you can't make more time.

Will somebody take the time to listen to your podcast? Hopefully. 

Want to improve the chance of this...

Feb 25, 2018

"Episode Zero" is basically the foundation for your podcast -- a trailer to let potential listeners know what your podcast is about and why they should listen.

Whether you've already launched your podcast or not, creating an Episode Zero is a great way to help you clarify your message create something that will connect...

Feb 24, 2018

If you want your podcast to stand out in directories such as Apple Podcasts or Google Play, you need to have great artwork.

In this episode, I talk about how to create artwork that attracts listeners to your podcast and gets them check out what you're doing. I also talk about the (very common) mistake that can actually...