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May 16, 2021

I had an interesting experience with a well-known podcaster recently. He was asking about the quality of his podcast and I let him know it wasn't very good. Then I let him know an easy way to improve it.
He rejected my idea.
I share the story in this episode. And my hope is that you'll make a different (and better)...

May 4, 2021

If you're been around microphones long enough, you've probably experienced a "hot mic" moment. I had one myself on this podcast just a few months ago, when I accidentally released a "rough edit" with some post-episode banter that was never meant to be heard, but hadn't yet been removed.
That situation ended up not...

May 2, 2021

Radio has long been known to throw in "value added" services, such as free or discount website advertising for those who buy their broadcast ads. This has been going on forever, so nobody thinks it's a big deal. Plus, the perception of website advertising is better than its reality, at least for some buyers, so it...