How China tariffs could impact your gear, viral death clock promotions, smarter cross-promotion strategies, storytelling upgrades, and the hilarious bad podcast guest action figure in this episode of Build a Big Podcast ...
Why You Should Listen
Why China's tariff hike could quietly kill your podcast dreams unless you act now
The death clock trick: what you can learn from a "dark" graphic to make your show go viral (and build your email list)
Why your competitors want you to ignore the silent weapon hidden in simple quiz tools
How to legally "hijack" other podcasters' fans without making enemies (or swapping feeds)
The overlooked danger of supply chain chaos: how even your "Made in USA" mic could skyrocket in price overnight
The "joint giveaway" secret: how a hunger for free stuff turns strangers into loyal subscribers
The envy-inducing magic of stealing credibility … by swapping genuine testimonials instead of ads
Why "feed swaps" might secretly be killing your hard-won audience—and 3 sneaky swaps pros use instead
How to seduce big-name guests with a single irresistible offer they can't refuse
The embarrassing mistakes that make you look like a clueless newbie—and how to turn them into status and power
The action-figure test: Is your next podcast guest a hidden time bomb or goldmine of content?
Why the "sticky middle" of your guests' stories fuels listener addiction (and gluttony for more episodes)
The untapped lust for exclusivity—how to use mysterious bonus content to drive audience greed and sharing
You want these links ...
Episode Timestamps
[00:03:27] Will China tariffs wreck your podcasting setup? Why "just raise your prices" isn't the answer you think it is!
[00:04:53] The fridge fiasco: How a tariff-induced 13-day wait for a refrigerator foreshadows what might hit your podcast gear soon
[00:06:28] The "tape sync" days: How podcasters used to hire strangers to record guests in other cities—and why you might actually be getting a bargain today
[00:09:02] The viral death clock: How an oddly morbid Instagram meme can juice your podcast's visibility with the power of quizzes
[00:11:40] Why full-on feed swaps could sabotage your subscribers—and clever, less-annoying ways to cross-promote your show for fast growth
[00:14:51] The LinkedIn law of reciprocity: How writing testimonials for others can flood your inbox with glowing words—and why it works for podcasters too
[00:21:34] What makes a "bad podcast guest" and the underestimated magic of "the sticky middle" story—plus, the hilarious Bad Guest Action Figure you've got to hear about
The Newsletter for Podcasters
This episode of Build a Big Podcast is brought to you by Riverside ...
Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.
About this episode of Build a Big Podcast:
This is the audio companion to Issue 228 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.
Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.
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