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Dec 13, 2018

How does Google work? We got insight into that this week during congressional testimony from Google's CEO.

How does marketing your business work? It's very similar, regardless of whether or not you're actively "marketing" your business. 

Podcasting is a powerful way to build your business, but most podcasters aren't using it to its full potential. 

The fix is simple. And if you do it right, it will not only help you get more business via your podcast, but also via everything you're doing to market yourself.

How to make this fix in your marketing is what I talk about on this episode.

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.